SEO Checklist

Go through the list below to ensure your site is optimized for search engines and visitors alike.
Written by Ann Hwang
Updated 1 year ago

All Jemi sites are built for clean indexing by search engines, but the content you add to your site and how you present it on the internet plays a big role in your site's SEO performance. This checklist will help your site get discovered online.

The Basics

Domain and URL setup

All of this can be configured in the "Website" tab on the top right within your Jemi website builder. 

  • Connect a custom domain - Using a custom domain name (i.e. rather than the built-in URL) strengthens your brand and makes it easier for potential customers to find you in search results.
  • Check URL slugs - It’s best to have URLs that reflect the content of the page. If you save a new page, make sure the slug is relevant and accurate to the new page content that was added. 

Site information

All of this can be configured in the "Website" tab on the top right within your Jemi website builder. 

  • Add a site title - Even if you're using a logo on your site, you should add a site title as the text may be Indexed by search engines. Keep the title under 60 characters and include one or more of your target keywords.
  • Add a site description - Add a short (50-300 characters), relevant, readable description of your site to your site description. This text may appear below your site title in search results, depending on what your visitors are searching for.
  • Add a browser icon - Your site's browser icon or favicon gives visibility to your site's brand. The icon may appear in search results, browser tabs, and elsewhere on the web.

Go Above And Beyond

Verify your site on Search Engines

To help surface your site and its content to search engines, we recommend doing the following as soon as your site is published:

As your site evolves

SEO is a long term strategy. As you add or edit content, ensure that your site stays as friendly as possible for search engines.

Make content updates strategically. Continue optimizing your site by creating content with relevant keywords. Updating your site often helps search engines view your site as an active site. 

Track your site traffic. Use our integration with Google Analytics for more visitor tracking and reporting.

Get backlinks. Backlinks are links from an external website that link back to your site. Backlinks play a critical role in search engine algorithms. 

SEO Best Practices

Once you've finished the checklist, check out our SEO guide for beginners that outlines even more content best practices to ensure your site gets discovered.

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